Actor Christine Baranski Embraces Dream Big Campaign to Empower More Women
When we received word that Emmy and Tony-award-winning actress Christine Baranski wanted to publicly support our Dream Big Campaign, we were beyond thrilled! Not only were we excited to have such an influential figure show support for our new campaign, but we were impressed by the ingenuity of the Soroptimist members who made it happen, Sue Stephen, Rosemarie Burton, and Tracy Scala.
“When Rosemarie and Tracy first approached me with the idea, I was excited to support them in pursuing this opportunity to connect with Christine,” says Erica Cheslock, Director of Donor Relations. “Influencer marketing is a critical brand-building tool and an avenue we hope our members explore as a way to generate momentum for our Dream Big Campaign.”
To help us leverage this opportunity, we are asking Soroptimists to share this quote graphic on their own social media channels. Let’s let the world know that celebrities are rallied behind our Dream Big Campaign and our 2021-2031 Big Goal of investing in the dreams of half a million women and girls through access to education.
You can also check out these top tips for launching your own local Influencer marketing campaign here.
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